We believe in the power of art. Music is a form of art that makes life richer for all who come in contact with it. We create our works to stimulate the emotions of people and open up their horizons: see the value in music–see the value in art–to a greater extent than ever before.

What We Value
– The pursuit of freedom of expression
– Increasing artistic value
– Creating innovative ideas
– The concept that the future creates the past
– Co-existing with near-future technologies
– Redefining originality
– Having a team of people with their own hopes and dreams

The development of ICT, AI, robotics and other technologies is already evolving how music is created and consumed, but the human soul that lies at the core of all art is unchanging.

Our goal is to use our music to move the hearts of as many people around the world as we can. We want people to feel something when they listen to songs that incorporate the many ideas of their creators. Our hope is that the music we create will be interwoven into the lives of the listeners.

That is why we aim to raise the social status of music creators and artists–to improve how they are valued in our society. The UFC platform was born in Japan, the home of manufacturing, and step-by-step, we will carefully cultivate our team to be able to send art out into the world.

We must never forget: everyone is an artist, dedicating themselves to the creation of an artwork called “life,” and that is the foundation upon which the future of our world will be built.

– HiDE Kawada, CEO of UFC